Outlook 2025: Anthony Denier, Webull

Anthony Denier is Group President and US CEO of Webull.

Anthony Denier

What were the key theme(s) for your business in 2024?

In 2024, Webull saw an increased user base from retail investors across the globe. The group now serves over 20 million registered users in 15 regions, offering investment strategies that seamlessly integrate market data and information, a user community, and investor education resources. Additionally, we have seen retail investors putting their cash to work after previously stockpiling in high APY products. The high interest rate environment led to large amounts of uninvested cash. As interest rates come down, retail investors are moving cash back into equities and stimulating market activity.  

What was the highlight of 2024?

The highlight of 2024 for me was retail’s embrace of 24 hour securities trading. This is signaling the continued evolution of retail investors. Just a few years ago, commission free trading for retail investors was unheard of, now it is common place. The same goes for fractional trading, and now 24/5. It is new and disruptive, but will become the standard. 24 hour trading is a natural progression of retail investor demands and expectations, which the industry is now embracing. We are thrilled that Webull users feel confident to trade in an overnight setting, outside of market hours. As the industry continues to move away from legacy, back office systems and transitions to more technology focused solutions, it will allow for more trading hours and continued rapid evolution.

What are your expectations for 2025?

Strong markets will fuel innovation and adoption of new products and technologies like AI and crypto for retail investors. A new administration comes with opportunities for change and growth and markets have been receptive to the election outcome. Retail investors will continue to ride this momentum and further diversify their portfolios based on the next iteration of products and tools available to them. I look forward to what 2025 will bring.